BOSE - TURNING TRASHTALK INTO MUSIC

SUPERBOWL DIGITAL ACTIVATION

Bose recently replaced Motorola as NFL’s 'Sound Partner’, and wanted to get in on the Superbowl conversation a week early.

So in the run up to the big game, we scraped Twitter for tweets trashtalking/cheering for the finalists, and made music videos in all possible genres of music. Even Norwegian Death Metal.

View recognition for this piece.


Promo video

Some of my favourites:

View the entire collection on this Tumblr page.